5 Best Video Marketing Platforms to Grow Your Business

Best Video Marketing Platforms

Ever find yourself hooked to videos or reels when you want to figure out solutions, fix issues, discover the best tools, or explore new products? It’s like a reflex action now, right? Not only you, but people worldwide have started pivoting to video platforms instead of just Googling things, and if you haven’t figured it out yet, this is for you.

Videos are stealing the show! They’re faster, more engaging, impactful and instantly build trust, regardless of industry. If video marketing is no longer a part of your business’s marketing strategy, then it looks like you’re missing out on valuable connections with your target audience. Here’s why:  

Video marketing is topping the statistic charts, with 82% of the audience saying videos play a major role in their purchase decisions. That’s huge, right?

So it looks like, it’s time to rethink how to incorporate video-centric content into businesses for which you need to suit yourself with a reliable video marketing platform.  

And the best part? There are plenty of easy-to-use video marketing platforms available today, some even better than YouTube. Who knows this blog can be a starting point for you to get started with online video marketing, saving you time and money.

We’ve researched for you and compiled the top 7 video marketing platforms for businesses in 2025. Just scroll down to find the one that fits your needs perfectly!

What is Video Marketing?

The term video marketing refers to the process of incorporating video content into your promotional activities to effectively communicate your brand, product, or service across various social channels. With various video formats emerging, these video assets are considered one of the most effective ways to drive conversions.

Why Does Your Business Need a Video Marketing Platform?

We understand if you’re not fully convinced that you need to invest in video marketing plans. It’s not the simplest decision to suddenly rely on a platform especially when you have a pile of goals waiting at your desk. However, it’s important to know that if you want to build a personal and emotional connection with your audience, a video marketing platform is an effective option moving forward.

A video marketing platform can help you achieve many of your marketing goals, such as creating, hosting and distributing video content that can significantly increase engagement, build brand awareness, drive website traffic, boost sales and improve customer relationships.

If you’re a business aiming to scale without the hassle of complex marketing workflows, limited bandwidth or tight timelines, a video marketing platform offers a more engaging way to showcase your products and services compared to static text or images alone.

Now that we know what your business needs, let’s take a look at what a video marketing platform can do for you. A good online video marketing platform offers flexibility by providing versatile solutions in one unified space. Here’s the checklist you should keep in mind when choosing the right one:

  • Video SEO
  • Video player customization
  • Social media management tools
  • Video embedding
  • Live webinars
  • Video analytics
  • Video hosting
  • Video lead generation
  • Professional video editing tools
  • Marketing automation & CRM integration tools
  • AI-powered video making tools
  • Curated video gallery
  • Actionable CTA’s
  • Unlimited local and cloud storage
  • DRM-protected & AES-encrypted video delivery
  • Global CDN network

Imagine how easy it would be to find an A-Z video marketing solution in one platform. With that in mind, we have picked the top five video marketing platforms available today to help you make your decision.

5 Best Video Marketing Platforms in 2025

Here is the list of marketing video platforms that would help you make your mark in 2025. 

1. GUDSHO 

GUDSHO is an industry-leading video marketing platform built for marketers, agencies and businesses to easily create, edit, host, embed, analyze and promote impactful videos that align with business goals. The platform allows you to independently manage your marketing workflow with the click of a button delivering studio-grade visuals with professional editing.

 Spotlight your content through a personalized video player, webinars, instant video embedding and an unparalleled centralized hosting solution for an immersive viewing experience. Easily build loyal communities on social media platforms through cross-platform video posts and track performance to scale your business of any size effortlessly. 

Moreover, GUDSHO lets you turn every marketing effort into impactful video promotions with vast opportunities to nurture leads.

What makes GUDSHO an ideal video marketing platform for business:

  • Adapts to unique marketing needs by helping you deliver video SEO-optimized content with CTA’s.
  • Custom video gallery pages to manage and host unlimited videos without technical hiccups. 
  • Host live, pre-recorded & hybrid webinars with customizable landing pages and repurpose recordings later.
  • Built-in professional video editing tool with 50+ editing styles to create videos in minutes.
  • Easy 4k video embedding on the website, landing pages and blogs for wider reach. 
  • Reliable video analytics to get insights on total views, view duration, view drop-off point, demographics, referrals, and on-site actions.
  • Integrate with 30+ marketing tools to automate and trigger marketing workflow.  

2. Wave.video 

Wave. video is a game-changing video platform that provides the easiest way to create and record videos for marketing purposes. The platform allows you to create professional videos in minutes with its institute online editor that helps you compile your content ideas into stunning visuals. As a cloud-based platform, it offers a best-in-class hosting service that lets you easily publish, embed, and share your videos.

Not only that you also get access to numerous free stock videos,  audio tracks, and photos, with thousands of customizable video templates, all in one place.  If you are a business aiming to multiply ROI from the marketing funnel using videos then you can go ahead with Wave. video. The platform also offers attractive pricing packages allowing you to select the one that suits you best. 

Features that make you stand out among competitors:

  • Customizable live streaming studio to stream videos to multiple channels simultaneously.
  • Free thumbnail maker to attract viewers at first glance.
  • Edit and fix sizes that perfectly suit the social media requirements. 
  • Secure online video hosting in a personalized video player. 
  • Deliver seo-driven videos across any social media network. 
  • Built-in stock videos and image assets to start creating videos instantly

3. Wistia

Wistis is a complete video publishing platform that lets teams create, host, market, and measure videos all in one place. From creating videos with a fine-tuned video strategy to marketing and analysing its performance, wistia covers everything for you. Not just that, the platform is also packed with features like video player customization, built-in accessibility options, video embedding and more.

Effortlessly collect and send leads with turnstiles through marketing automation, and convert viewers into customers in no time. Wistia offers exceptional video analytics including heatmap reports to track viewer-engaged and pinpoint moments of viewers’ “drop off,” with which you can optimze your future videos for better performance.

Noteworthy features of Wistia you should know:

  • Create super polished videos just with a recording.
  • Easy video storage to organize and manage videos for effortless video hosting. 
  • Create an on-brand page for all your content with no coding.
  • Reliable playback on webpages with video embedding.
  • Automatic distribution of podcasts to major directories like Apple and Spotify.
  • Maximize engagement with In-video forms, video chapters, and calls to action.

4. Vimeo

Vimeo is an all-inclusive, AI-powered video promotions platform that delivers innovative video experiences to build better connections with audiences and bring ideas to life. By signing up with Vimeo, you get everything you need to edit, manage, and publish stunning videos in just minutes. Its user-friendly interface and comprehensive suite of video tools allow you to host virtual events, deliver seamless playback with an HD video player, manage your video library, and monetize your content to start earning instantly.

Streamline your workflow by integrating with your favourite app to automate conversion. Vimeo comes with built-in security tools to keep your data safe and protected. From creative storytellers to globally distributed teams, Vimeo is the ideal choice that covers everything. 

Prominent Vimeo features that transform the way you do business:

  • Embed HD ad-free player with custom player design and branding.
  • Control access to videos with SSO, domain whitelisting, embed restrictions, and user permissions with SCIM.
  • Add virtual effects to your videos with text, backgrounds, and more to make your videos stand out.
  • Stream and host video content both live and on-demand. 
  • Keep your online video library organized and manageable for viewers to navigate easily.
  • Earn with every video by adding ads, subscription packages, and more. 

5. WeVideo

WeVideo is a cloud-based, video editing and learning platform that makes the video creation process a breeze for online educators. The platform turns even passive viewers into active learners with outstanding videos that maximize engagement, retention, and performance with data-driven insights. Its easy-to-use dashboard lets you create your own marketing videos in minutes like Video ads, social media assets, product demos and educational material with read-to-go editable templates.

Wevideo has the mission to empower learning through interactive videos delivering holistic solutions to communicate effectively whether you are a school kid or professional. You can easily integrate with LMS tools like Canvas, ClassLink, Schoology, Google Classroom,  and more. 

Features of Wevideo that promote seamless communication:

  • Easily create multimedia assets like videos, podcasts, GIFs, & more.
  • Auto-sync video and voiceover the way you want with screen recording.
  • Add interactive elements to keep your audience engaged throughout the video.
  • Get reports from real-time analytics on viewer behaviour and video performance. 
  • Change the background with the green screen video editor. 
  • Exclusive playpoist interactive video design studio to create interactive videos. 

Conclusion

By now you must have a handful of ideas about which platform suits best for you. While we have listed the top platforms that set the industry standards for video marketing, the ultimate decision is yours. We understand that your thoughts may be racing in different directions considering the company’s budget, skill level, specific analytics to track performance, or overall experience in video marketing. 

But what matters is your ability to foresee growth and choose a platform that empowers you to scale towards your goal. Always remember, that the platform you choose must help you make your content better every next time.  

We hope this list will help you stay stress-free in all aspects of marketing online videos for your business.  

srinivasan

Srinivasan is a Digital Marketer and Blogger with a passion for video marketing solutions and video hosting platforms. He is committed to sharing the latest tech trends and enjoys discussing new technologies, along with helpful tips and tricks. An avid reader, He loves to share his insights with others.

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