Admittedly video has become an indispensable visual medium for us all in the recent age. It can conduct a one-way instruction or two-way communication to get a certain message across. It has taken education up to its level and rendered a channel of knowledge without any classroom.
In the very recent years too, under the rule of pandemic, video medium has surpassed its previous range of capabilities. To stretch across mountains and seas, to every possible nook and cranny for sustaining our livelihood, education, mental health and overall wellbeing.
This unprecedented surge in mankind led up to a revolution in video on demand platforms. And so the key players of the field popped up one by one, the giants got even bigger.
If you look at this piece of statistics that publicizes the successful penetration of vod streaming services into the French market by numbers, you shall get a grasp of its peak status.
More than half the population of French citizens went up on a top VOD platforms– either Netflix followed by Disney+- to gratify their entertainment needs.
They seem to have watched at least one program a month on the platform with 18.8% of respondents streaming everyday. All of this has pushed up the market value to a figure close to 2 billion euros.
The North American market is noted to have held the largest market share in 2019. This growth would have been due to the expanding VOD market joined by the depreciating market of live TV broadcast.
There can also be a spike in demand for video streaming services arising from a greater affiliation for music streaming services.
It is expected to go up and touch a staggering sum of 330.51 billion USD worldwide. This will indicate a 21.3% increase between 2022 and 2030.
The forecast being based on the progression of technology as with implementation of blockchain technology and Artificial Intelligence to attain high clarity videos, that is bound to take the business up in the respective manner.
Table of Contents
What Is AVOD?
In order to delve into what is Advertisement Video-on-Demand or AVOD streaming, there ought to be awareness of the whole concept from which Ad Based Video On Demand streaming came about. The business of video on demand can monetize based on three distinct models in general. You have, AVOD (Advertisement Video-on-Demand)
SVOD (Subscription Video-on-Demand), TVOD (Transaction Video-on-Demand) ..You also have PVOD (Premium Video-on-Demand)
Though let us elaborate on the model considered to be the most accurate way of monetizing. The AVOD video monetization conducts business based on the exchange of money for views on the advertisement streamed within the platform by a commercial brand.
The advertisement typically gets stitched into the media programme content by one or more ways and the views garnered by the show are taken equivalent of the views for the advert. This model also goes by the name of ‘pay per view’ since revenue is on a per-view basis. That is also probably why it is regarded as a precise model for the business.
The Attraction of AVOD
AVOD is cost free thus making it a choice of platform most consumers could turn to. As for the commercial brands willing to advertise with an AVOD OTT platform, they are essentially looking for a wide audience base to place their product in front of. Perhaps, this confluence of complementary interests gains traction for an AVOD streaming service.
Advertisers are also looking to turn things up in their marketing approaches. They are increasingly siding with disruptive ways of branding. This is reason enough for them to tie up with a AVOD advertising channel. The stats add up too, uncovering a growing market for it. There has also been a statistically recorded rise in the revenue from expansion of the avod market that goes on to show the status quo favoring the model under discussion.
What Are The Practical Benefits of AVOD Platform?
Sure enough, there are some great benefits in store for the stakeholders of the AVOD services. The following are advantages unique to an advertisement based video monetization services,
- Mass Coverage of Audience: since the platform of this nature is intended to be available at no cost to its subscribers, it may very well tend to amass a relatively larger audience base than its counterparts (other model platforms).
- Promising Revenue Stream: This specific model of video solutions has a propensity for growth which is pulling in the attention of a lot of investors and service providers to this model. According to Statista, the monetary investment in video ads is set to shoot up to 39 Million USD around 2025.
- Multi-choice Models: The ad-based venture doesn’t limit you to a singular way of advertising rather it presents a range of ad formats to pick from. The presence of a significantly high number of ad servers out there also presents convenience in choice of this model.
- Scope of Personalization– This model takes advertising along a much engaged path by homing in on the audience demography and bringing only ads relevant to the pinned down demography. This does also prove fruitful to both advertisers and audience in terms of priming prospects and pleasant viewing respectively.
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6 Best VOD Platforms For Launching Your AVOD Service
Now let us engage with a list of AVOD platforms in the domain who have well-rounded services to offer that will is likable by broadcaster and advertisers,
1. VPlayed
VPlayed is a consolidated video monetization platform that caters to all industries alike. Its services are also chosen for being profusely customizable. It is one good video solution in terms of complete coverage of all aspects of video streaming such as migration, hosting, marketing, monetization, optimization, safety and security.
VPlayed Has Strong Features Such as,
- A guaranteed 100% customizability in every aspect of the business.
- A smooth migration from a previous platform.
- A white label OTT solution for best positioning in the market.
- It provides its customers with over 6 models of monetization that is inclusive of ad based video-on-demand.
- It also extends security as needed by the standards of a video business.
- There is scope for video performance analysis and optimization via its built-in marketing tools.
2. Brightcove
Brightcove coming from Boston is one of the longstanding players in the field. It is well known with its customers as a robust video streaming solution as well as a name registered for its custom pricing scheme. It also extends highly supportive features such as ‘batch uploading’ and an organization system that simplifies the overall management.
Brightcove Has Strong Features Such as,
- It lends support to its customers for global-level content delivery.
- It is inclusive of a multi-bitrate video player for better viewership satisfaction.
- It employs adaptive streaming methodology for a buffer-less video experience.
- It also shows its customers ways to monetize based on AVOD advertising amongst others.
- Its platform has scope for CRM integration.
- It also extends complete technical support to its customers.
3. GUDSHO
GUDSHO is an all inclusive platform for video streaming needs of creators and video companies. The platform mainly helps video creators monetize their video creations with the additional help of video content management & security. That is why it can be quoted as a consolidated video monetization platform equipped with more than sufficient features to independently take on a video enterprise.
GUDSHO Has Strong Features Such As:
- It allows users to have a streaming that qualifies as 4K, Superfast and multi-device compatible.
- It presents creators aboard its platform with an advanced analytics dashboard that lets them in on all metrics to gauge the performance of their videos.
- It ensures AES encryption to protect every video part of the platform against threats of piracy and other forms of cyberattack.
- It takes payments in different currencies that correspond to a global accessibility of content on GUDSHO.
- It extends more than a single way to monetize video content. It accepts svod, tvod and donations.
- HTML 5 video delivery with record functionalities
- It lets creators embed their video anywhere to let them see more traction for their content.
4. IBM Video Streaming
IBM Video Streaming is an AVOD OTT platform solution rendered by the giant corporation of IBM. Perhaps, that is also why it comes with numerous features that might work in favor of the prospective customer if they were to have expertful broadcasting set up.
IBM Video Streaming Has Strong Features Such as,
- It supports multi-bitrate streaming for smooth video streaming experience.
- It provides monetization support via a couple of models.
- It makes possible china hosting which translates to getting across the great firewall of china.
- It operates on a cloud-based scheme that uses cloud encoding.
- It has in place the availability of additional services of video library migration.
- It provides the needed security to its customers’ platform.
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5. Dacast
Dacast is considered to be a sophisticated AVOD streaming service provider that also puts focus on innovation. Two special features its name goes for are China Streaming and Zoom Live Integration. The first one is the virtual equivalent of crossing the barrier of the great wall of China. The second being an expansion of the scope of live webinars by integrating with zoom to bring guests aboard the platform for creating special virtual experiences.
Dacast Has Strong Features such as,
- It employs cloud transcoding technology for easier video encoding at multiple bitrates.
- It enables multi-bitrate live streaming that automatically detects the variance in bitrate whilst streaming video.
- It provides its customers with the exclusivity of video streaming.
- It helps establish integration with platform of zoom for elevating virtual experiences.
- It helps set up virtual gallery of videos for interested customers.
- It has tools for bulk video uploading.
6. VdoCipher
Vdocipher provides online video hosting solutions to businesses in the education and media sector especially. It can build a video streaming website on a website or app either way. It is supposed to provide Hollywood grade security for its AVOD streaming services.
VdoCipher Has Strong Features Such as,
- It employs the use of a HTML 5 player for video streaming.
- It enables easy uploading and embedding of the player with auxiliary services such as subtitles.
- Its security is set in place by DRM form of encryption.
- It extends utmost device compatibility on android tv apps and iOS software alike.
- Its platform is tied to Amazon AWS server enabling multiple support functions like analytics, transcoding and so on.
- Its ‘dynamic watermarking’ fends off-screen grab whilst streaming on app or site.
In Conclusion,
As we are nearing the end of this discussion about some of the top AVOD services, it is time to part with the last piece of suggestion. The platforms mentioned are best for their unique strengths so it is only recommendable to take up an individual analysis of each of them for finding the apt one for you.
In case you are looking for one best video streaming platforms to immediately launch your video business on, check into VPlayed and our sales team will get in touch with you.
If you are looking for readily launching an OTT monetization platform then look into VPlayed right away.
Frequently Asked Questions (FAQ):
The definition or the meaning of AVOD is another distinctive genre of service where content owners get options to inject ads between the main content. There are two types in it. One mentions skippable ads where users get a chance to avoid them, another is about unskippable ads where one would watch them for free to view rest of the content.
Advertising-based video on demand which is commonly known as AVOD provides viewers with free content that entices their attention. Much like in broadcast television, the manifold revenue you can gain comes to about 100% from selling engaging ads on videos. Some prime examples of AVOD platforms that you can think of are, Youtube, Dailymotion, MX player, Roku, Pluto TV, etc.
AVOD which is free, makes it increasingly accessible for every user across the globe. This monetization model is much treated as a one-stop solution for advertisers in & around, since it allows them to represent brands in front of large audiences to build brand awareness. Moreover, it creates a room for content owners to get an extra payback in their platform by partnering with them online.
AVOD has incredible potential to boost revenue ladders for advertisers & publishers as they are investing constantly into into. Forecasts let us known that global video ad spends is going to reap more profitshare by instream ads, outstream ads, header bidding, ad waterfalling & much more. That is why it is a perfect time to upscale your platform revenue by leveraging with the growing trend.
It is always better for one to explore the best platform providers who are in favour of providing wide variety of advertising, one who streams using powerful technologies, added with multi-DRM securing rights & more. Also streamers need to find opportunities to capitalize their assets by partnering with various advertisers or third-party professionals.
We are interested to work on a platform for skilled people who wants to show their talent and want to make money. Avod and Tvod with an artistic interface. But we also want to add a 3d design for online art and photo exhibition. You guys will be hired for continous development of the platform.
HI, Requesting the ballpark pricing for an AVOD streaming service for films and shows. Something comparable to Tubi.
I’m interested in knowing more about your end-to-end video platform for a new AVOD service in Portugal
Hi, I can’t make phone calls at this time. I need information on pricing plans. And something about a License Cost? What’s that all about? How does your AVOD work? Do I have to find advertisers or do you do that? If I use an AVOD strategy, how much traffic do I need to generate to justify the monthly fee?
We are a content creator and looking white label solution for OTT including AVOD monetization integration.
Hi, We are in the process of looking to launch a AVOD streaming channel in america. Make me laugh Make me think Give me a voice Give me an escape We are looking for a suitable platform to be the host of this new content channel, with capabilities for IO based and programmatic advertising within our content.
Hi, I am the Director of Content Management at VIZIO for our FAST and AVOD platforms. We are currently looking for a MAM/CMS solution for our platform and would like to have a quick chat and demo of your product. Can you let us know when you have time for a quick chat and demo this week? I am including my Ops team on this thread so that they can join.
Hello, I am a part of an Indie Filmmaker group called My Indie Productions. We are looking to start an indie film channel. We have tried a VOD but people are just not willing to fork out money (even small amounts) for indie films. I am inquiring about an advertising video on demand setup through your company if it’s available. Thanks for your time and I look forward to hearing from you.
Hi, We are looking for a top AVOD Platforms that would enable us start our Nigerian video content across various devices.
Hi, We are looking to AVOD Platforms and came across your website as an option. I want to explore capabilities and pricing as we would be new to the OTT space and are not currently ready to make a large investment yet. Best, Hector
I would like to know more about your online best advertising video on demand platforms offered for Media and Broadcasting companies. Thanks!
Hi, I am looking for the best avod platforms for my organization to host the video on demand streaming and also monetize this on a subscription/pay-per-view basis.
Hello, I’m Paul, founder of a developing digital health coaching company. I want to inform you about building a video on demand advertising site with my logo and colors. How much does it cost and would it be a one-time payment? Thanks Kind Regards Paul
We are writing you regarding the best video advertising solution(AVOD) for the Streaming application. We represent the biggest Tele-communication company in Georgia –Silknet JSC. Currently, we are working to expand our services and create an AVOD streaming application (with Podcast, streaming and live radio features). Looking forward to hearing from you,
Hi, We are in the process of looking to launch a new AVOD channel in Ireland. We are looking for a suitable platform to be the host of this new content channel, with capabilities for IO based and programatic advertising within our content. Our channel will be free to view.
Hi, My name is Todd Braley. I am a part of an Indie Filmmaker group called My Indie Productions. We are looking to start in indie film channel. We have tried a VOD but people are just not willing to fork out money (even small amounts) for indie films. I am inquiring about an AVOD streaming setup through your company if it’s available. Thanks for your time and I look forward to hearing from you. Todd Braley
Hi, We are looking to create an OTT AVOD app and came across VPlayed as an option. I want to explore capabilities and pricing as we would be new to the OTT space and are not currently ready to make a large investment yet. Best, Hector
Hi, I want to know how much a AVOD solution + OTT (all mobile devices and TV apps) of 1.000.000 minutes (10 TB) of video delivery per month. Thank you.
HI, I have an Ott channel on Roku, Amazon fire and Apple TV through Moore studios and I have not been happy with their customer service. I’m looking to move all my content to a new provider that can help monetize my channel with advertising video on demand. Thank you in advance and look forward to hearing from you soon.
Hi , We are looking for the perfect partner to expand from Roku to Everything. Type: hybrid with AVOD, SVOD PPV and Live. Platforms: OTT- Roku, Appletv, FireTv HTML5 – web, android and apple Fast- how many can we afford/scale too? Important to us: Google AdSense integration Live on all devices Social sharing Multiple subscription offers CTV advertising Affiliates Then its up to you to impress us.
Hello–we are looking for a DTC platform for our AVOD services (and potentially TVOD, FAST and AVOD services) that is rich in viewer features, offers significant control on the management end of the platform, and provides lots of detailed and helpful analytics. Additionally, we have specific requirements on the payment end regarding credit card storage, sales tax and billing support. Let me know if you are interested in talking with us.
Hi, I am planning to release my feature films through avod advertising video on demand. I read that you have got monetisation solutions through Ads. I would like to know more please.
Hello, We are building an avod monetization focused on contemporary men’s style content with live shopping capabilities for fashion retailers.
Hi, Interested in test driving any of your AVOD platforms that has integrated live FAST channels and AVOD titles. Also interested to learn if you have integrated with AMAGI, WURL, etc.
Looking for the best avod platforms to monetize videos online and have some questions about video selling services’ specific functions of the streaming monetize experience. Also looking for some pricing that would be passed on to clients.
Video advertising solution for OTT for companies. Live TV (generated locally), VoD, and Dynamic HTML5 pages. TV Apps, and mobile apps. Source code required.
I would like to broadcast my television series with avod services, I like the top ad based video platforms, so I’m inquiring about the following: CDN, VOD, SVOD, SSL Certificate, Monetization, Mobile app Android & IOS etc,…
Hi, we are interested in the top AVOD streaming service list. Currently, we are looking for best video monetization service, including front & back end support, content delivery + licensing support. We can discuss other details over the conference call. Please feel free to contact me in case of any questions. Thanks in advance!
We would like to consider you as a possible partner as we move forward and introduce a significant new to advertising video on demand platforms. Our basic needs are as follows: Compatible with Roku, Apple TV, Fire TV, Android TV, Samsung TV with Paywall Multilingual environment for subscribers Account/Sub-accounts Store videos, audios, photos, etc.
Greetings, I am interested in your list of best ad based video on demand providers with monetization for OTT streaming and video on demand. Please have someone contact me.
Thank you
Hello, We are curious about your list of avod platforms & monetization services offerings. We have an App with another subscription platform, but our contract is up for renewal and we are exploring alternatives.
Thanks, Stephen
Hello, We are looking to purchase streaming services with AVOD platforms to monetize video applications. Please let us know which of these features you currently support and/or if your OTT platform supports growing into the needed items in a reasonable timeframe.
I am currently looking to avod ott platforms & list of providers for ad monetization with the best streaming solutions to launch a video platform.
Hi, I would like to see a demo of the Vplayed to the best AVOD platform & like to monetization. Specifically, I am interested in these features: VOD, SVOD, PVOD, video/audio streaming, and DRM. Thanks!
We’re looking for professional AVOD platform providers to monetize videos online for Indian Music video and wanted to loop at an API for the same. We wanted to know the services you offer, your rates, and whether you have any monetized streaming algorithm-related features (recommendations, statistics, etc).
We are looking for a top ad-based video on demand platform for an OTT TV solution. Would it be possible to connect with a Business Development or Partnership contact within VPlayed?
Hi, I come from a company that has a video streaming app that presents students with the essentials of their university courses through an audio-bite-sized format. Right now we’re having our own app, We’re still at an early stage so we’re looking for a flexible online ad-based vod service model, where we can pay per month. Looking forward to hearing from you.
Thanks for sharing to choose AVOD monetization platform and video ad service that would allow users to create advertising on their own channels and monetize their content.
Our company is interested to learn more about your best Enterprise level of video advertising platform services. Specifically, I’m interested in the “complete ownership, one-time license cost, and costs.
Hi, we are looking for an online video advertising service for our customers with support for all the AVOD platforms. We are looking at the USA, Europe, and Asia markets. An app like Netflix where we will upload our own movie catalog. Content type – Movies and cartoons UA rated.
Hi, I am looking at launching an SVOD channel (with some AVOD) for my company’s content. We have nearly 1000 hours of content that would be great to monetise. I am looking for costs for launching/hosting. Do you offer geo-restricting.
Hey there… We are planning to start an OTT platform based in India and want to know how we can use your services to do the same. Mainly we would like to implement our AVOD OTT platforms. with scopes for the inclusion of SVOD and TVOD in the future.
Hi, Requesting the ballpark pricing for an AVOD streaming service for films and shows. Something comparable to Tubi.
Hello, I would like to know more about the platform. My team and I want to make our 9th Edition Film Festival Online. Our revenue is thanks to our sponsors so we want to have two models for our film festival, AVOD and All-Access membership
Hello team, I am looking for a platform that allows for immediate free access to the archived content library like Youtube (AVOD monetization). While also having TVOD live-streaming capabilities as well.
Hello, We are interested in working on a platform for skilled people who want to show their talent and want to make money. AVOD business model and Tvod with an artistic interface. But we also want to add a 3d design for online art and photo exhibition. You guys will be hired for continuous development of the platform.
Ultimately, we believe it is best for us to consider a white-labeled option in order for us to provide our content providers and potential users the very best experience while allowing us to grow from a pilot to a mature revenue-generating platform. Our monetization model includes free (AVOD monetization), freemium and subscriptions.
Hi there, I’d like to learn VPlayed’s pricing for OTT that includes TVOD and AVOD. Thank you so much for your help with this! Best regards
Hello, Complete OTT platform solution with Web, Android, iOS apps having monetizing facilities, SVOD, AVOD service and occasional live streaming. Prefer promotion of the channel free of cost.
Hi, We’re looking to roll out a fairly standard AVOD product for movies, TV shows and their associated clips across the various OTT platforms (Fire TV, tvOS, Tizen, webOS, etc.)