8 December, 2022

Which is the Best White label VOD Platform for OTT Video Streaming?

white label video streaming platform

The pandemic has enormously impacted the demand for the VOD market. Across the globe, consumers invest more time on video streaming consumption over multiple devices and have exponentially aided the market players in expanding their subscriptions via digital advertising. Video On Demand white label video streaming through smart TVs and smartphones drives the market revenue progressively. Leading businesses and content broadcasters are venturing into the segment by showing progressive interest in owning a best video streaming solutions.

“The size of the video on demand market was at 55 billion USD in 2019 and is steadily growing at 15% CAGR from the year 2020 to 2027. In 2021, the user penetration will be 23.9% and will hit 28.5% by the year 2025”

What is VOD? White label VOD platform like Prime, Netflix, HBO, and many more are infusing artificial intelligence into their platforms to keep track of the viewer’s history and make the most out of it to boost the revenue prospects. You get to mix the 3rd party branding and advertisements with online video hosting platform channels and upscale your brand’s success.

“Video On Demand revenue is expected to reach 85,759 USD by 2021 and the revenue reflects an annual growth rate of 10.43% projecting a market volume of 127,512 USD by 2025”

Video on demand market revenue

Source: Statista

In this blog, let us walk through the prime aspects of owning a best white label streaming service and how to choose the right features in owning one.

Get to Know All About White Label Streaming Service

To put it simply, white label video streaming uses a custom video player that primarily reflects your branding strategy helping you to independently grow rather than any other 3rd party branding. In the streaming world, the white-label video hosting platform enables the broadcasting of content without any display of links or logos leading back to the page of the provider.

With more advanced integrations, there are user-friendly VOD solution and white-label streaming services that require no technical backgrounds. More content broadcasters are aided by the white-label players for the promotion of online video content.

Various Categories in White Label Video Streaming Platform

The discussion on video streaming is never complete without acknowledging the prime varieties of online video content, VOD, and Live streaming. Listed below are the range of streaming varieties infused into the white-label platforms for the desired outcomes.

White Label Streaming Platforms

White Label OTT Platform

It capitalizes on the best OTT platform delivery approach to stream video content with the nuances of a white label video player.  The video on demand hosting content, live streams, or a mix of both can happen smoothly with this platform.

Over the top or OTT is a simple media distribution way that enables both On-demand and Live streaming of videos. It differs drastically from the traditional video distributions as it stays above in streaming with the advanced technological OTT TV app & features via the internet.

White Label Live Streaming Platforms

It is an online video channel well equipped with selective attributes for live streaming the video content in real-time. Live streaming is used in hosting a variety of areas such as remote audiences, connecting with viewers, virtual events, etc.

The prime aspect of live streaming is that it gives a more real experience than any VOD app and helps in grabbing the attention of viewers. Businesses and organizations give access to the advantages of having a best online video platforms for increased security, HQ streaming, and more.

White Label VOD Platform

A white label VOD platform capitalizes on the best OTT platform delivery approach to stream video content with the tools that typically broadcasters need to host & deliver on-demand video content via a personalized white label video player.  The video on demand hosting content, live streams, or a mix of both can happen smoothly with this platform.

On-demand video streaming ensures the availability of live stream videos for repeated views and it boosts the viewership as well as increases the revenue prospects with monetization.

Advantages of White Label Streaming Service

There are vibrant benefits associated with white-label streaming and they enhance the output of content broadcasting with more flexibility, organization, and video monetization. By using a white label VOD provider, you get to infuse industry-standard attributes to outsmart the competition in the market.

White Label Streaming Service

1. Assured High Quality

As more VOD channels give free hosting services to allow showcasing of your content but you end up being at their mercy. The quality of streaming will be reduced and in some cases, they might take down your content for any violations or legal regulations. When you own a white-label VOD platform, you get to have complete control over the quality of your streaming.

2. Use of Expert Video Players

For a smoother video streaming experience, content providers make use of the advanced industry technologies in the white-label video streaming business. Starting from the use of HLS players, UI, to UX, expert video player technologies are used to ensure smooth integrations and streamlined management of content to deliver the complete viewing experience to the viewers.

3. Retention of Brand

You get to fully customize the features to suit your brand and its purposes. The viewing experience, colors, brand logos, controls, and many more can aid in the retention of the brand name. This builds brand loyalty and ensures one-step video access for the viewers.

4. Smart Ad-Free Viewing

Viewers will have to witness the Ads for a free experience when the VOD streaming happens in a 3rd party video player. VOD premium payments can ensure an Ad-free experience by getting rid of commercials but it is a part of the streaming routine. In some cases, the advertisements of your competitors can fuel your loss of clients if they stream as ads on your channel.

5. Gain Full Control and Access

Owning a white-label OTT service will let you personalize and customize the video-on-demand platform to suit your requirements. Control the access of your video content, viewing experience, monetization, and much more to build your business growth and grab the attention of viewers. This improves the quality and experience of streaming delivery.

6. Multiple Video Monetization Models

Check for the monetization models offered by the white-label VOD platforms as it increases your business prospects. It is one way of making profitable revenue without paying any percentage cuts or commissions on any income earned. Pick the top video monetization model and place the Ads as per your choice while building a VOD platform.

6 Best White Label Video Streaming Platform in 2023

Every white label OTT platform has its own process with customizing the entire streaming interface that reflects its branding guidelines. As a step going further, you can explore multiple customizable features in accordance with each streaming platform as to what they tend to offer.

1. VPlayed

Branded White Label Video Streaming Solution for Web, Mobile & TV

white label video streaming

VPlayed is a customizable white label platform that capacitates video streamers, business broadcasters to flexibly stream live or VOD streaming services. VPlayed supports entrepreneurs to have their branded digital library which then is fully leveraged by platform owners packed with 150+ streaming capabilities & 6+ monetization models. 

Some of Its Magnificent Features Include: 

  • Enable stead-fast streaming with dynamic HLS video player 
  • Manage video assets efficiently via robust CMS 
  • Curb all forms of digital piracy via Multi-DRM technologies 
  • Customize the platform at any level using streaming tools 
  • Seamless platform integration either on cloud/ at premises

2. Dacast

Easy-to-use platform to white label live or on demand streaming content

white label live streaming

Professional broadcasters who are looking to build sustainable revenue with their white label video streaming services can opt for Dacast. The online video streaming platform of Dacast makes it easy to stream without any need of technical background to use their technology. The entire interface is customizable designed by Dacast in order to best fit the needs of your brand image and offerings coming from the marketplace. 

Stream with vast features using affordable broadcasting solutions: 

  • Get world-class uptime with top-tier CDN networks like Akamai & limelight 
  • Live stream unlimited channels on your own white label streaming platform 
  • Get a control of your private video hosting within your own website 
  • Ad-free streaming is a major plus for streaming limitless content 
  • Either VOD or live streaming plans, Dacast includes both in all plans

3. Vidyard

Easiest way to put your videos online for limitless streaming


Vidyard shapes your video business right from easy video creation to indulged video analytics. White label streaming can be readily done with specialized features in order to market your videos & generate sufficient leads.  These tools are a key to making remote selling of videos easy & discover new ideas for your entire streaming business

Here are some of its turkey features: 

  • White label HTML player to make best online video hosting efficient
  • A powerful analytics solution for measuring content performances 
  • Ad-free video streaming with lightning-fast loading time 
  • Email your videos just in few clicks without downloading
  • Readily optimize your content with captions & metadata

4. Wowza

Video on demand or live streaming across any platform

vod streaming platform

Wowza was found in the year 2005 as a solution with the thought of simplifying OTT video distribution process. This unified white label streaming service supports both live as well as on-demand content. It becomes easy than never before to build highly customized streaming workflows using Wowza via 3rd party integrations, APIs & other high-tech features

Capture an array of features to stream content with high-definition: 

  • Broadcast content adaptively to stream on bandwidth & storage space 
  • With prerecorded video over any protocol deliver VOD to any device 
  • Efficiently scale up multiserver installations with centralized servers
  • View details of stream processing time, network usage,etc with statistics
  • Allow seamless CDN distribution for your live streams right on the go

5. Brightcove

Transform Your Business with White Label Video Solutions

White Label Video Solutions

Brightcove that is boston-based was initially found in the year 2004. Being one of the oldest video streaming platforms you can make sure to deliver the expected value of your white label VODs. As it offers cloud encoding, live streaming or on-demand hosting you’re time & money invested in fantastic video content becomes worthy. Indeed Brightcove is a good choice when it comes to serve ads & monetize numerous content. 

Some of its astonishing characteristics are: 

  • Organize entire video library with batch editing, drag & drop playlists
  • Multi-bitrate player for HQ delivery at a rapid speed 
  • Enterprise-grade secure protocols like watermarking, IP restrictions 
  • In-depth analytics software for thorough understanding of audience 
  • Suite of monetization models that includes SSAI, AVOD, SVOD, etc

6. Kaltura

Wide range of video solutions to powerup viewing experience

video management solution

With utmost flexibility in mind, Kaltura sets a standard for video accessibility across the digital media industry. It engages in delivering video that is constantly reachable to the audience which serves all of their needs. Apparently, viewers will be able to engage with your content connected to every video use case that establishes cutting edge of digital transformation. Kaltura works with its industry partners, clients, etc who keep the delivery of video at forefront focus. 

Get to know some of Kaltura’s enticing features: 

  • Centralized video management solution for media distribution
  • HTML support along with automated captioning in the player 
  • Perform bulk ingestion with metadata management 
  • Boats ultra-fast loading times to enhance streaming delivery 
  • Study some of the granular insights with tools like heatmaps

To Sum up,

Starting from corporates, education institutions, content creators, to broadcasters, investing in a white-label online video platform allows ownership of video content, improves business, increases ROIs and your customers exponentially. Get yourself associated with a fully customizable white-label solution provider like VPlayed to carve a niche for yourself in the streaming industry with their expert futuristic tools.

If You Already Have An Idea About Launching A White label VOD Platform, Schedule A Free Demo And We’ll Get You On The Road To VOD Streaming Success!

Frequently Asked Questions (FAQ)

1.What Is White Label Video Platform?

Whitelabel video platform are crucial to keep your content originals secure & give a professional look to it. By whitelabelling video services under your brand name, it essentiates the independent authority of your content. Also you can provide the best user experience by customizing the video player and label it under your brand with other necessary add-ons you need for your business.

2. How Does Whitelabel Streaming Work?

While you would focus on whitelabel streaming, you don’t have to create a video hosting platform, all by yourself to stream. Instead you can purchase the platform from a top-notch provider for you to customize the online domain & fit your business needs. This allows you to put all your efforts only in creating quality content instead of shaping the streaming architecture, to host them from a centralized channel online. 

3. What Are The Features To Look For In White Label VOD Solution?

With modern-day streaming platforms being highly capable, distinctive organizations need to know what really should be expected from them to produce effective results. Features like 100% customization, complete branding freedom, ready-to get live in less than a month, platform ownership entirely in broadcaster’s hand, multi-device streamability, fast additional integrations are some of them to name.

4. How To Choose The Best Whitelabel OTT Platform?

As several white label OTT platform providers now facilitate solutions supported with cutting-edge video streaming technologies & AI-driven tools to power up viewer experience, there is a challenge in choosing the best video platform. So it becomes necessary to have a branded video player, platform integration on cloud/ on premise, gain video infrastructure built with dedicated SDK across screens, & other features suggestively.

5. What Are The Benefits Of Building A White Label Streaming Platform?

When you use a whitelabel video streaming platform, you’ll gain the following benefits such as, retaining complete control over streaming quality, cutting-edge technologies like HTTP streaming, Adaptive bitrate, brand building elements, deliver ad-free viewing experience to viewers, gain complete access control over your content, numerous monetize opportunities, etc.


  1. Danny Robinson Reply

    Hello, I’m looking for a white-label video streaming service to sell. I’ll need channels that would be available on direct tv or dish.

  2. John Mark Reply

    Looking for a client OTT solution and have some questions about specific functions of the white label experience. Also looking for some white label video streaming pricing that would be passed on to clients.

  3. Michael Reply

    Hello, We would like to consider you as a possible partner as we move forward and introduce a significant new streaming application. Our basic needs are as follows: Compatible with Roku, Apple TV, Fire TV, Android TV, Samsung TV White Label video streaming Paywall Multilingual environment for subscribers Account/Sub-accounts Store videos, audios, photos, etc.

  4. Stephen Reply

    Hello, We are curious about your white label streaming service offering and platform. We have an App with another Whitelabel OTT platform, but our contract is up for renewal and we are exploring alternatives. Thanks, Stephen

  5. Franklin Reply

    Greetings, I am interested in your white label streaming platform for OTT and video on demand. Please have someone contact me. Thank you, Calvin Franklin

  6. Jianrong Reply

    Hi, I would like to see a demo of the VPlayed platform. Specifically, I am interested in these features: VOD, video/audio streaming, DRM, and how to Whitelabel the platform. Thanks!

  7. Mahesh Raghavan Reply

    We’re looking to build an audio and video streaming platform for Indian Music and wanted to loop at an API / Whitelabel solution for the same. We wanted to know the services you offer, your rates, and whether you have any streaming-related features (recommendations, statistics, etc).

  8. Will Pryor Reply

    We are building a social media user business platform and would like to offer white label VOD to our users on our platform. we want to be a reseller and embed the VOD into our platform. We similarly would offer free VOD to a point, either by views, downloads or hours a month, then the option to purchase. The other option is ad based on ad free.

  9. Desiry Hall Reply

    I would like to broadcast my television series in my own white labeling video streaming brand so I’m inquiring about the following: CDN, VOD, SVOD, Q&A, Live Chat, SSL Certificate, Monetization, Mobile app Android & IOS, etc,…

  10. David Brown Reply

    We have a video conference solution focused on low latency. Our focus is on musicians creating content and we are looking for a white-label live-streaming solution such as yours.

  11. Smriti Reply

    I would like to use one of the white label video streaming providers for my entertainment website and app which is under development right now. Kindly let me know the pricing or packages of the best 3 white label video platforms.

  12. Eadhelm Reply

    Looking to integrate white label OTT streaming into our eLearning online classes. Can you please provide details of how the white label VOD platform works with the web? Also, provide details about pricing.

  13. Dadasaheb Reply

    I am looking for a white label video OTT streaming platform with a revenue model for my youtube channel. Looking forward to getting your estimate. Regards Dadasaheb

  14. Qalandar Reply

    We are a movie production company based out of Kuala Lumpur and we are looking for white label video platform for OTT movie streaming. We would like to know more about the pricing and other commercial details.


  15. Gagandeep Reply

    Hello, I would like to know some information about your top four white label VOD streaming platforms. Is it possible to know the pricing model for white label OTT, hosting server, and the order of price for about 5 million subscribers? Best regards, Gagandeep

  16. Derek Reply

    How to build a customized white label video OTT streaming platform with top features?
    Can white label vod offer fully customized solutions to my OTT business model, If yes kindly share the details for my application development with customization features of the best 3 providers too.

  17. Jain Reply

    Hey, how much would I be looking to spend if I am trying to create a white label OTT video streaming?
    Kindly let me know the pricing for the white-label VOD solution providers that you have on your list.

  18. Rainer Reply

    Interesting Articles! Thanks for sharing about the best white label ott video solution list. I am also looking to know more about video on demand for movie streaming platforms.

  19. Panigrahi Reply

    Hi, I am a fitness trainer and looking at creating a live class streaming platform for my clients and people who are interested in watching. I also like to have other instructors use this white label video streaming service to upload their own channels and upload their own videos and be able to charge their clients a fee to stream. Kindly provides details about it with the top 5 white labels OTT.

  20. Chris Francis Reply

    We are planning to launch a white label OTT Platform for movies. Similar to Prime Video, Hotstar, Netflix. So kindly quote me the budget and share the demo in my mail.

  21. Madou Souleymane Reply

    Hello we’d like a demo of your white label video streaming platform, & Want to lease OTT streaming and video OTT app features.

  22. Marshall Bex Reply

    Want to learn more about your white label OTT platform, video streaming, CDN costs, payment integrations, customizability, ownership of code, pricing, and speed to market? What does complete ownership mean?

  23. KHAN Reply

    We looking for a white label video streaming platform for our institute where more than one course run simultaneously we will build our own website just we need streaming platform so we connect and get the student performance data, recording of the session, and other stuff.

  24. Oren Boder Reply

    Hi, We’re looking for a white label OTT platform in the same vein as Masterclass / BBC Maestro. Currently just comparing pricing for platforms and would appreciate a pricing list. Thanks.

  25. Darin Satter Reply

    Hello, I’m looking for pricing on your white label OTT video streaming service I’ve been having been with two different companies the first and the one I’m with now both have done me wrong every time. so I’m looking for a company I can grow with and not be hit with extra.

  26. Panduleni Victor Reply

    Hi, I would like to create a white label OTT platform and I am highly interested in your streaming solution, please get back to me in this regard.
    Kind regards

  27. Phil Clausner Reply

    We are looking for white label vod streaming platform, for a church ministry that broadcasts 24/7 music and programs. We have been on the air for 13 years and are exploring different options for a possible change.

  28. Shehu Yahaya Reply

    I want to open a white label video streaming Mobile Sports tv with android and ios apps. I want to have the prices of your packages.

  29. Cristian Mihalache Reply

    Hello! I run a very small business recording streams from churches to be edited and re-uploaded to YouTube and Facebook. I’d love to find out if your White label streaming services fit my needs and my budget. Recordings will need to be scheduled by your service if possible.

Leave a Reply

Your email address will not be published. Required fields are marked *