28 March, 2024
reduce bounce rate by increasing page load speed

Reduce Your Magento Website’s Bounce Rate by Increasing Page Load Speed

How many times have you checked the analytics report of your Magento store and feel like everything is perfect yet the bounce rate of one or more pages is always high? Well, this can happen to any ecommerce site owners as there are varieties of factors that contribute to increase in bounce rate. But, if you’ve zeroed in that the increase in bounce rate is due to slow page load on your website, then this post is for you! At the end, you’d find out how to improve page load speed easily.

The magical formula behind all successful ecommerce businesses is the user experience. If any visitor who hit a page of your website abandons instantly you have to look into it as the much anticipated user experience might be missing out there! And slow page load can be the factor that could’ve prevented visitors from staying on your site for a long time.

Also Read: Enhance Your Website Speed: Insights for Success

Why page loading is crucial?

Find the statistics below to realize how slow page loading can affect your bounce rate and website performance.

  • 45% Customers look out for web pages that load in 2 seconds or less
  • 40% Customers abandon page if it is more than 3 seconds
  • 55% Customer decide the page loyalty based on page loads
  • 80% Customers acquainted with slow page load sites never visit them again
  • 1 Second delay in page load reduces 17% customer satisfaction
  • 47% Customers recommend others not to visit your site again

Slow page loads can happen at any page of your website. Especially, if this is going to happen at the shopping cart page, obviously your business will take a beating. Some of the scenarios in which the slow page load on shopping cart makes customers annoying are:

  • Adding a new product to cart
  • Deleting a product from cart
  • Switching between two pages
  • Submitting details on different pages
  • Moving back and forth on pages, etc.

All these could easily lead to cart abandonment which could subsequently drag down your business prospects quickly.

Is there any solution to this?

So, what is the ultimate solution to overcome this and how cost-effective it’ll be? As business is all about investment, every penny counts. The solution should help you improve the speed of your page, also should be well within your budget.

However, is there any such solution available in the market today?

Why not! Here you’ve one: Ajax Cart Pro for Magento.

This is an interesting addition to your Magento website as it not only helps you improve the speed performance of shopping cart page but offers a lot more than that. Provided below are some of its exclusive features.

  • Zero page reloads
  • Intuitive designing
  • Multi language support
  • Multi store support
  • Easy to customize
  • Allows to manage discount coupons
  • Allows to manage shipping and Tax in Ajax Cart, etc.

Keep in mind that every second matters when it comes to ecommerce business and encouraging customers to stay connected with your site. If you really value your customers’ precious time, try out this Ajaxt Cart Pro extension on your Magento site and start offering them better user experiences for hefty sales. This cost-effective extension certainly will reduce your slow page load issues and help in the process of improving the speed performance in no time.

If you’re really interested in learning more about this product and wish to download it, click here:

Click Here to Download

For trying your hands at the functionality of this product, try the demo URL here:

Check out the Demo

Alex Sam is a digital marketer by choice & profession. He munches on topics relating to technology, eCommerce, enterprise mobility, Cloud Solutions and Internet of Things. His other interests lies in SEO, Online Reputation Management and Google Analytics. Follow Me Socially: Habr , Dev.to & Viblo .

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